Black Friday 2027 Membership Specials Save on Gold and Platinum Plans

The Black Friday deal runs from Nov. 2 through Christmas

The best pricing for 2027 memberships is available from Nov. 2 through Christmas. During this period, members can lock in the lowest listed rates for Gold and Platinum plans.

Gold membership pricing for 2027

Gold is the straightforward choice for members who want solid access at a lower price point. It also offers a simple family option for households that want one membership plan.

Gold membership option	Black Friday price through Christmas	Price after Christmas through March 7
Gold Single	$525	$575
Gold Family	$625	$675

Platinum membership pricing for 2027

Platinum uses a rider-based price structure for members in the same household. The first rider starts at the highest rate, and the price steps down for the second and third family members.

Platinum membership option	Black Friday price through Christmas	Price after Christmas through March 7
Platinum Single or first rider	$625	$675
Second family member	$575	$625
Third family member in the same household	$525	$575

Key dates to remember

The most important detail is the deadline. The lowest pricing ends at Christmas.

Keep these dates in mind:

• Nov. 2

  Black Friday 2027 membership specials begin.

  
  

• Christmas

  Last day for the lowest listed Gold and Platinum pricing.

  
  

• After Christmas through March 7

  Memberships remain available, with $50 added to each price.

  
  

• March 7

  Final day of the post-Christmas pricing period.

  
  

If you are planning to join anyway, signing up before Christmas is the better value. There is no need to wait and pay more for the same membership category.